Net Revenue Retention (NRR) Rate is the percentage of recurring revenue retained from existing customers in a defined time period, including expansion revenue, downgrades, and cancels. This churn metric gives a comprehensive view of positive and negative changes concerning customer retention. A healthy NRR for a growth company would be at least >110%+
Net Revenue Retention (NRR) Rate is the percentage of recurring revenue retained from existing customers in a defined time period, including expansion revenue, downgrades, and cancels. This churn metric gives a comprehensive view of positive and negative changes concerning customer retention. A healthy NRR for a growth company would be at least >110%+
